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Скотт Плаус - Психология оценки и принятия решений
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Психология оценки и принятия решений
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ИИД “Филинъ”
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1998
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Книга посвящена психологии принятия решений - теме, находящейся на стыке когни-тивной и социальной психологии и практически не освещенной в современной литературе. Автор в доступной форме анализирует особенности восприятия, памяти, модели принятия решений, социальную сторону оценки, выбора и принятия решений, типичные ситуации. Книга насыщена примерами из реальной жизни, тестами и уникальными упражнениями. Она поможет читателю понять механизм формирования оценки и принятия решений, а значит, избежать многих ошибок, просчетов и ловушек, подстерегающих его на этом пути.






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Заимствованные рисунки и таблицы

РИСУНКИ

3.1: Doonesbury copyright 1992 G. В. Trudeau. Reprinted with permission of Universal Press Syndicate. All rights reserved.

4.1: Adapted from J. R. Block and H. E. Yuker, Can You Believe Your Eyes(New York: Gardner, 1989), pp. 107 and 109, by permission of J. R. Block. 4.2: From Stanley Coren and Joel Miller, "Size Contrast as a Function of Figural Similarity, Perception and Psychophysics,vol. 16, pp. 355—357. Reprinted by permission of Psychonomic Society, Inc., and Prof. Coren.

6.1: From Amos Tversky and Daniel Kahneman, "The Framing of Decisions and the Psychology of Choice", Science,vol. 211, p. 453ff. Copyright 1981 by AAAS. Used by permission of the AAAS and Prof. Tversky.


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